At a glance
The essentials, confirmed and ready to quote.
- Legal name
- Wayland Holding Group, Inc.
- Short name
- Wayland Holding Group (WHG)
- Founded
- 2026
- Incorporated
- Delaware, C corporation
- Founder
- Aaron Gray
- Model
- Builds brands in-house, scales them, sells them
- Portfolio
- HITL (hitlwork.com)
- Media contact
- marketing@waylandholdinggroup.com
Boilerplate
Approved descriptions of the company. Use them as written, or quote from them.
Short One sentence
Wayland Holding Group, Inc. is a Delaware holding company that builds technology brands in-house, scales them, and sells them to owners who can take them further; its first brand is HITL.
Standard One paragraph
Wayland Holding Group, Inc. is a Delaware holding company founded in 2026 by Aaron Gray. Wayland starts its companies rather than buying them. Each brand runs as its own business, backed by the holding company's capital, operations and standards, and is built to reach real scale before it is sold to an owner who can take it further. Wayland's first brand, HITL (hitlwork.com), is an exchange where people and AI work together: humans hire humans, humans hire AI, AI hires humans, and AI hires AI. Learn more at waylandholdinggroup.com.
Logos
Approved master files from the v1.0 brand system. Use SVG wherever you can and PNG (transparent, high resolution) everywhere else. Please don't redraw, recolour or re-typeset them.
Colour
A controlled navy and blue system. The blue stroke is the identifying accent; cyan is a highlight, never a dominant colour. Click a swatch to copy its hex value.
Navy gradient
#172635 → #0E1C29 (55%) → #08131DBlue gradient
#4FA0C7 → #187EB5 (30%) → #0B4D7C (70%) → #07365CTypography
Noto Sans for everything, with Noto Sans Mono as a sparing technical accent. Both are free from Google Fonts.
Noto Sans
Headings, body copy and interface text.
RegularMediumSemiBoldBold
Noto Sans Mono
Technical labels, numbers and identifiers. Use sparingly.
Regular 400
Usage
A few rules that keep the brand recognisable wherever it appears.
Do
- Use the files from this kit exactly as supplied.
- Use the dark mark on light backgrounds and the reverse mark on dark ones.
- Leave clear space around the logo so it isn't crowded by text, images or edges.
- Step down to the WHG mark, then the W, when the full lockup gets too small to read.
Don't
- Redraw, recolour, stretch, rotate or add effects to any logo.
- Re-typeset the company name in place of the lockup lettering.
- Generate the logo with AI image tools. Place the supplied file instead.
- Put the logo on busy images where it loses contrast.
| Name | When to use it |
|---|---|
| Wayland Holding Group, Inc. | Legal, contractual and formal corporate references. |
| Wayland Holding Group | Everyday writing and first mentions in articles. |
| WHG | Short form, only once the full name has been used. |
| People | Technology | Possibility | The positioning line. Set in capitals with vertical bars. |
Leadership
Photos and interviews are available on request.
Aaron Gray
Founder, Wayland Holding Group
Aaron founded Wayland Holding Group in 2026 to build technology companies in-house and grow them into businesses worth owning. He is building HITL, Wayland's first brand.